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Business marketing management in a business to business context /

Warne, D.P.

Business marketing management in a business to business context / D.P. Warne - Burlington, Canada : Society Publishing, 2023 - xvi, 274 p. : colored illustration ; 23 cm

Includes bibliographical and index.

ISBN: 9781774694237

Subjects--Topical Terms: --1. Marketing -- Management.

Dewey Class. No.: 658.8

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