The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly /
Scott, David Meerman.
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / New rules of marketing and public relations David Meerman Scott. - 5th ed. - Hoboken, N.J. : Wiley, [2015] - xxi, 458 p. ; 23 cm.
Includes index.
A guide to marketing and public relations providing information on online marketing, sales trends, tools, techniques, service, and real-world examples of success. Covers social media platforms including Periscope, Meerkat, and Snapchat.
Adult Adult Follett Library Resources
1119070481 9781119070481
2015018031
Internet marketing.
Public relations.
Internet marketing.
Public relations.
HF5415.1265 / .S393 2015
658.8/72
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / New rules of marketing and public relations David Meerman Scott. - 5th ed. - Hoboken, N.J. : Wiley, [2015] - xxi, 458 p. ; 23 cm.
Includes index.
A guide to marketing and public relations providing information on online marketing, sales trends, tools, techniques, service, and real-world examples of success. Covers social media platforms including Periscope, Meerkat, and Snapchat.
Adult Adult Follett Library Resources
1119070481 9781119070481
2015018031
Internet marketing.
Public relations.
Internet marketing.
Public relations.
HF5415.1265 / .S393 2015
658.8/72