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Dainton, Marianne

Applying communication theory for professional life : a practical introduction / Marianne Dainton, La Salle University ; Elaine D. Zelley, La Salle University. - Fourth edition. - xv, 272 pages : illustrations ; 24 cm

Includes bibliographical references (pages 249-267) and index.

Introduction to communication theory -- Theory development -- Cognition and intrapersonal communication -- Individual and social approaches to communication -- Interpersonal communication -- Culture -- Persuasion -- Group communication -- Organizational communication -- Mediated communication -- Mass communication -- What should a communicator do?.

ISBN: 9781506315478 (pbk. : alk. paper)

LCCN: 2017039906

Subjects--Topical Terms:
Communication--Philosophy.

LC Class. No.: P90 / .D245 2019

Dewey Class. No.: 302.2/01