Bataan Peninsula State University

Advertising and Promotion : An Integrated Marketing Communications Perspective.

Belch, George E.

Advertising and Promotion : An Integrated Marketing Communications Perspective. - 4th./ed - xxii, 762p illus., glossary, index 28cm.

0256218994


Advertising--New York--1998--hardbound
Communication In Marketing--New York--1998--hardbound
Sales Promotion--New York--1998--hardbound
Bataan Peninsula State University

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Bagac Campus: Bagumbayan, Bagac, Bataan 2107
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