Bataan Peninsula State University

Managerial Economics (Record no. 14395)

MARC details
000 -LEADER
fixed length control field 02219nam a2200229 a 4500
001 - CONTROL NUMBER
control field 45408
003 - CONTROL NUMBER IDENTIFIER
control field 0000000000
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240411193150.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200616n s 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-0-07-802190-9
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Thomas, Christopher R.
245 10 - TITLE STATEMENT
Title Managerial Economics
Medium [electronic resource] :
Remainder of title Foundations of Business Analysis and Strategy /
Statement of responsibility, etc. Christopher R. Thomas, S. Charles Maurice.
250 ## - EDITION STATEMENT
Edition statement 12th Edition.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. 2 Penn Plaza, New York, NY 10121 :
Name of publisher, distributor, etc. McGraw-Hill Education,
Date of publication, distribution, etc. 2016.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Managers, profits, and markets -- Demand, supply, and market equilibrium -- Marginal analysis for optimal decisions --Basic estimation techniques -- Theory of consumer behavior -- Online appendix 1: Substitution and income effects of a price change -- Elasticity and demand -- Demand estimation and forecasting -- Online appendix 2: Estimating and forecasting industry demand for price-taking firms -- Production and cost in the short run -- Production and cost in the long run -- Production and cost estimation -- Online appendix 3: Linear programming -- Managerial decisions in competitive markets -- Managerial decisions for firms with market power -- Strategic decision making in oligopoly markets -- Advanced pricing techniques -- Online appendix 4: Pricing multiple products related in production -- Decisions under risk and uncertainty -- Government regulation of business -- Web chapter 1: The investment decision -- Appendix: Statistical tables.
520 ## - SUMMARY, ETC.
Summary, etc. Provides students with a logical way of analysing both the routine decisions of managing the daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms. It develops and applies the most useful concepts for business decision making and strategic planning.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Managerial economics.
Source of heading or term sears
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Maurice, S. Charles.
856 ## - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://drive.google.com/file/d/1Gj2kWKgrlKvtcnloQHjUruIx1jcvHwHk/view?usp=sharing">https://drive.google.com/file/d/1Gj2kWKgrlKvtcnloQHjUruIx1jcvHwHk/view?usp=sharing</a>
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Full call number Barcode Date last seen Price effective from Koha item type
        Balanga Library Balanga Library E-Resources   1 338.502 EBC00270 03/07/2024 03/07/2024 E-Resources
Bataan Peninsula State University

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Abucay Campus: Bangkal, Abucay, Bataan, 2114
Bagac Campus: Bagumbayan, Bagac, Bataan 2107
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Dinalupihan Campus: San Ramon, Dinalupihan, Bataan, 2110
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