Managerial Economics (Record no. 14395)
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fixed length control field | 02219nam a2200229 a 4500 |
001 - CONTROL NUMBER | |
control field | 45408 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | 0000000000 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240411193150.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 200616n s 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 978-0-07-802190-9 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Thomas, Christopher R. |
245 10 - TITLE STATEMENT | |
Title | Managerial Economics |
Medium | [electronic resource] : |
Remainder of title | Foundations of Business Analysis and Strategy / |
Statement of responsibility, etc. | Christopher R. Thomas, S. Charles Maurice. |
250 ## - EDITION STATEMENT | |
Edition statement | 12th Edition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | 2 Penn Plaza, New York, NY 10121 : |
Name of publisher, distributor, etc. | McGraw-Hill Education, |
Date of publication, distribution, etc. | 2016. |
505 0# - FORMATTED CONTENTS NOTE | |
Formatted contents note | Managers, profits, and markets -- Demand, supply, and market equilibrium -- Marginal analysis for optimal decisions --Basic estimation techniques -- Theory of consumer behavior -- Online appendix 1: Substitution and income effects of a price change -- Elasticity and demand -- Demand estimation and forecasting -- Online appendix 2: Estimating and forecasting industry demand for price-taking firms -- Production and cost in the short run -- Production and cost in the long run -- Production and cost estimation -- Online appendix 3: Linear programming -- Managerial decisions in competitive markets -- Managerial decisions for firms with market power -- Strategic decision making in oligopoly markets -- Advanced pricing techniques -- Online appendix 4: Pricing multiple products related in production -- Decisions under risk and uncertainty -- Government regulation of business -- Web chapter 1: The investment decision -- Appendix: Statistical tables. |
520 ## - SUMMARY, ETC. | |
Summary, etc. | Provides students with a logical way of analysing both the routine decisions of managing the daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms. It develops and applies the most useful concepts for business decision making and strategic planning. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Managerial economics. |
Source of heading or term | sears |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Maurice, S. Charles. |
856 ## - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="https://drive.google.com/file/d/1Gj2kWKgrlKvtcnloQHjUruIx1jcvHwHk/view?usp=sharing">https://drive.google.com/file/d/1Gj2kWKgrlKvtcnloQHjUruIx1jcvHwHk/view?usp=sharing</a> |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Inventory number | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Balanga Library | Balanga Library | E-Resources | 1 | 338.502 | EBC00270 | 03/07/2024 | 03/07/2024 | E-Resources |