MARC details
| 000 -LEADER |
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| fixed length control field |
03180cam a2200397Ma 4500 |
| 001 - CONTROL NUMBER |
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| control field |
13214 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
0000000000 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20240411192108.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
111109s2013 nyua b 001 0 eng |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER |
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| National bibliography number |
GBB1D1008 |
| Source |
bnb |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0071318127 (pbk) : |
| Terms of availability |
℗Đ37.99 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780071318129 (pbk) : |
| Terms of availability |
℗Đ37.99 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(0000000000)57091 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)797991897 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)797991897 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
AU@ |
| Language of cataloging |
eng |
| Transcribing agency |
AU@ |
| Modifying agency |
OCLCO |
| -- |
UKMGB |
| -- |
TTS |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD30.28 |
| Item number |
.G353 2013 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
658.4012 |
| Edition number |
23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gamble, John |
| Fuller form of name |
(John E.) |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Essentials of strategic management : |
| Remainder of title |
the quest for competitive advantage. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
3rd ed. / |
| Remainder of edition statement |
John E. Gamble, Arthur A. Thompson, Jr., Margaret A. Peteraf. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New York : |
| Name of publisher, distributor, etc. |
McGraw-Hill Higher Irwin, |
| Date of publication, distribution, etc. |
c2013. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xl, 519 p. : |
| Other physical details |
col. ill. ; |
| Dimensions |
20 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
"International student edition"--Cover. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Formerly CIP. |
| Institution to which field applies |
Uk. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
What is strategy and why is it important? -- Charting a company's direction : vision and mission, objectives, and strategy -- Evaluating a company's external environment -- Evaluating a company's resources, cost position, and competitiveness -- The five generic competitive strategies -- Supplementing the chosen competitive strategy : other important strategy choices -- Strategies for competing in international markets -- Corporate strategy : diversification and the multibusiness company -- Strategy, ethics, and corporate social responsibility -- Superior strategy execution : another path to competitive advantage -- Mystic Monk Coffee -- Competitive among the North American warehouse clubs : Costco Wholesale versus Sam's Club versus BJ's Wholesale -- Competition in energy drinks, sports drinks, and vitamin-enhanced beverages -- Netflix's business model and strategy in renting movies and TV episodes -- Redbox's strategy in the movie rental industry -- Sift Cupcake and Dessert Bar -- Blue Nile, Inc. in 2011 : will its strategy to remain number one in online diamond retailing work? -- Panera Bread Company in 2011 : pursuing growth in a difficult economy -- Apple Inc. in 2011 : can it prosper without Steve Jobs? -- Google's strategy in 2011 -- Sara Lee Corporation in 2011 : has its retrenchment strategy been successful? -- Robin Hood -- Southwest Airlines in 2010 : culture, values, and operating practices -- Norton Lilly International : implementing transformational change in the shipping industry -- Starbucks' strategy and internal initiatives to return to profitable growth -- Cash connection : are its payday lender strategy and its business model ethical? |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business planning. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Competition. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Strategic planning. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Strategic planning |
| Form subdivision |
Case studies. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Peteraf, Margaret Ann. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Thompson, Arthur A., |
| Dates associated with a name |
1940- |
