Essentials of Marketing. (Record no. 5606)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00879nam a2200253 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 2008 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | 0000000000 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240411192412.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 061123s1991 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0256093237 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (0000000000)16014 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | 0CB2DAF1A5084054A50F3F5589905EA0 |
| 040 ## - CATALOGING SOURCE | |
| Description conventions | rda |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mccarthy, Jerome E. |
| 245 10 - TITLE STATEMENT | |
| Title | Essentials of Marketing. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th./ed |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Illinois : |
| Name of producer, publisher, distributor, manufacturer | Irwin , Homewood, |
| Date of production, publication, distribution, manufacture, or copyright notice | [1991] |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Date of production, publication, distribution, manufacture, or copyright notice | copyright 1991. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii, 526p |
| Other physical details | illus., index, glossary |
| Dimensions | 26cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rdacontent |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rdacarrier |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Chronological subdivision | 1991 |
| Geographic subdivision | Illinois |
| Form subdivision | hardbound |
| Source of heading or term | sears |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Library | Main Library | General Circulation | 11/23/2006 | Donation | 658.8 Mc127e | 3BPSC00005962F | 08/13/2024 | 03/07/2024 | Books |