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The 7 triggers to yes : the new science behind influencing people's decisions / Russell H. Granger.
Material type:
TextPublication details: New York : McGraw-Hill, c2008.Description: xviii, 249 p. : ill. ; 24 cmISBN: - 0071544372 (alk. paper)
- 9780071544375 (alk. paper)
- Seven triggers to yes
- 658.4/5 22
- HF5718 .G73 2008
Contents:
The awesome power of persuasion -- Winners and losers -- Persuasion then and now -- What's the breakthrough -- Decision management -- Persuasion powerhouses -- Triggering "yes" -- Friendship trigger -- Authority trigger -- Consistency trigger -- Reciprocity trigger -- Contrast trigger -- Reason why trigger -- Hope trigger -- Persuasion goals -- Persuasive communication -- Persuasive presentations -- Resolving resistance -- Getting commitment -- Wrap.
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Books | Balanga Library General Circulation | 658.4/5 G758s (Browse shelf(Opens below)) | Available | 3BPSU00035218U |
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Includes index.
The awesome power of persuasion -- Winners and losers -- Persuasion then and now -- What's the breakthrough -- Decision management -- Persuasion powerhouses -- Triggering "yes" -- Friendship trigger -- Authority trigger -- Consistency trigger -- Reciprocity trigger -- Contrast trigger -- Reason why trigger -- Hope trigger -- Persuasion goals -- Persuasive communication -- Persuasive presentations -- Resolving resistance -- Getting commitment -- Wrap.
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