Sports development, law and commercialization [electronic resource] / Elriena Eksteen.

Includes bibliographic references.

Sports Development Introduction The Influence Of Social Institutions On The Development Of Sport Functions Of Sport The Sports Development Process Planning In Sport Planning For Sports Development Section B: Sports Law The Law As It Applies To Sport Introduction The Making Of Law South Africa And The Rule Of Law South Africa's Bill Of Rights Sport And The Law Legislation And Sport Clubs Introduction What Is A Sport Club? The Constitution Of A Sport Club Sports Injuries And The Law Introduction Criminal Law The Law Of Delict Disciplinary Proceedings In Sport Introduction Disciplinary Code Procedural Fairness Sports Contracts Introduction What Is A Contract? Requirements For A Valid Contract Offer And Acceptance Formation Of The Contract Breach Of Contract Termination Of Contracts Sport And The Law Of Employment Introduction Types Of Legislation Relevant To Employment Statutory Body - Ccma Types Of Working Relationships Employment The Contract Of Employment Unfair Conduct On The Part Of The Employer Section C: Sports Commercialisation Sponsorships Introduction Sponsorship vs Advertising How To Obtain A Sponsorship Sports Marketing And Market Segmentation Introduction What Is Sports Marketing? The Sports Marketing Environment Market Segmentation The Marketing Mix Introduction The Sport Product Price Promotion Place (Distribution) Bibliography.

This book is ideal for sports managers, administrators and sports organisers running a sports club or institution. People who would like to start a new club from scratch will also benefit from this book. This book can teach you about how to develop a sports club, what laws to apply and how to market your club successfully. This book also outlines sports contracts and how to prepare a contract according to the law.