TY - BOOK AU - Harris,La Verne Abe TI - Idea engineering: creative thinking and innovation SN - 9781606504727 (paperback) : 978-1-60650-473-4 (e-book) U1 - 620 23 PY - 2014///] CY - New York PB - Momentum KW - Creative thinking KW - Engineering N1 - Formerly CIP; Includes bibliographical references and index; 1. Getting your mind right -- 2. Visionaries and innovators -- 3. Idea engineering overview -- 4. Organizational roadblocks -- 5. Models of innovation -- 6. Identifying the problem -- 7. Creative thinking -- 8. Selecting the best idea -- 9. Designing and testing an idea -- 10. Worldviews -- 11. Final thoughts; Also issued online N2 - Engineers and technologists often operate from a worldview of "ones and zeros." My mission in this book is to interject the colorful world of creative thinking to help engineers and technologists learn to think and work differently. This "idea engineering" becomes the driving force, transforming engineers and technologists into creative thinkers and innovators. Throughout the book, case studies and first-hand experience anecdotes can be found. The material in this book is organized to take the reader through basic concepts and techniques of creative thinking and innovation leading to the solving of engineering and technological challenges. It provides an overall understanding of how idea engineering can transform an individual and a company to formulate and apply the best possibilities UR - https://drive.google.com/file/d/1jniuNU9NXZakH9XvMa5m8mD7CbJ-oivj/view?usp=sharing ER -