Marczyk, Geoffrey R. <br/><br/>
Essentials of Research Design and Methodology /  [electronic resource] 
Geoffrey Marczyk, David DeMatteo, David Festinger. 
 - Hoboken, N.J. :  John Wiley & Sons,  2005. 
 - 1 online resource. 
 - Essentials of behavioral science series. .
<br/><br/>Planning and designing a research study --  General approaches for controlling artifact and bias --  Data collection, assessment methods, and measurement strategies --  General types of research designs and approaches --  Validity --  Data preparation, analyses, and interpretation --  Ethical considerations in research --  Disseminating research results and distilling principles of research design and methodology. 
<br/><br/> "Essentials of Research Design and Methodology contains practical information on how to design, and conduct scientific research in the behavioral and social sciences." 
<br/><br/><label>ISBN: </label>9780471470533 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Behavioral Research--methods.<br/>Psychology--Research--Methodology.<br/>Research Design.