TY - BOOK AU - Kotschevar,Lendal H. AU - Withrow,Diane TI - Management by menu SN - 0470140534 (pbk.) AV - TX943 .K66 2008 U1 - 647.95068 22 PY - 2008///] CY - Hoboken, N.J. PB - John Wiley KW - Food service management N1 - Includes bibliographical references (pages 387-388) and index; A look back at the foodservice industry -- Profile of the modern foodservice industry -- Planning a menu -- Considerations and limits in menu planning -- Cost controls in menu planning -- Menu pricing -- Menu mechanics -- Menu analysis -- The beverage menu -- Producing the menu -- Service and the menu -- The menu and the financial plan -- Ethical leadership in restaurant management UR - http://catdir.loc.gov/catdir/toc/ecip073/2006034746.html UR - http://catdir.loc.gov/catdir/enhancements/fy0814/2006034746-b.html UR - http://catdir.loc.gov/catdir/enhancements/fy0814/2006034746-d.html ER -