TY  - BOOK
AU  - Parboteeah,Praveen K.
AU  - Cullen,John B.
TI  - International business: perspectives from developed and emerging markets 
SN  -  9781138122413
PY  - 2018///
CY  - New York, NY
PB  - Routledge
KW  - Business planning
KW  - sears
KW  - International business enterprises
KW  - Management
N1  - Part I: Introduction to International Business 1. Competing in the Global Marketplace 2. Strategy and the MNC Part II: The Global Context of Multinational Competitive Strategy 3. Global and Regional Economic Integration: An Evolving Competitive Landscape 4. Global Trade and Foreign Direct Investment 5. Foreign Exchange Markets 6. Global Capital Markets Part III: The Institutional and Cultural Context of Multinational Competitive Strategy 7. Culture and International Business 8. The Strategic Implications of Economic, Legal, and Religious Institutions for International Business Part IV: Multinational Operational and Functional Strategies 9. Entry Strategies for MNCs 10. International Marketing and Supply-chain Management for MNCs 11. Financial Management for MNCs 12. Accounting for Multinational Operations 13. Organizational Structures for MNCs 14. International Human Resource Management 15. E-commerce and the MNC Part V: Ethical Management in the International Context 16. Managing Ethical and Social Responsibility in an MNC
N2  - This work provides students with a balanced perspective on business in a global environment, exploring implications for multinational companies in developed and emerging markets. Application-based chapters open with reading goals and conclude with case studies and discussion questions to encourage a practical understanding of strategy. With in-depth analyses and recommended strategies, this edition provides students of international business with the skills they need for success on the global stage. A companion website features an instructor's manual, test bank, PowerPoint slides, and useful links for instructors as well as practice quizzes, flashcards, and web resources for students
UR  - https://drive.google.com/file/d/1Uk2gM5oogFy9EvyvQ8UB9hlTHkIUHHdD/view?usp=sharing
ER  -