TY - BOOK AU - Perreault,William D TI - Learning aid for use with BasicMarketing a Gloval-Mangerial approach SN - 0256139911 PY - 1996/// CY - Chicago PB - IRWIN KW - Marketing - Management KW - c1996 KW - Chicago KW - Paperback KW - sears N1 - Includes Index ER -