Running Successful Library Card Campaign: A How to do it Manual for Librarians.
- New York : Neal-Schuman Publishers, c2002.
- xxi, 221p. illus (pbk) 28cm.
Includes Bibliographical References and Index
1555704387
Advertising-Libraries-United-States-Case Studies--c2002--New York--Paperback Libraries and Community-United States-Case Studies--c2002--New York--Paperback Library Cards-United States--c2002--New York--Paperback Public Libraries-United States-Marketing-Case Studies--c2002--New York--Paperback