TY  - BOOK
AU  - Azevedo,Abaetê de
AU  - Pomeranz,Ricardo
TI  - Customer obsession: how to acquire, retain, and grow customers in the new age of relationship marketing 
SN  - 0071497048 (trade)
AV  - HC79.C6 A94 2008
U1  - 658.8/12 22
PY  - 2008///]
CY  - New York
PB  - McGraw-Hill
KW  - Consumers
KW  - Customer relations
KW  - Marketing
KW  - sears
N1  - Includes bibliographical references (p. 217-220) and index; Adult; Adult; Follett Library Resources
N2  - Offers practical advice for business owners on developing a strong marketing concept that results in personal connections with consumers
ER  -