Marketing foundations / 
William M. Pride, O.C. Ferrell, G.Tomas M. Hult. 
 - xxv, 585 pages :  ; illus.; (np) ;  25 cm. 
<br/><br/><label>ISBN: </label>9789814441346 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--c2013--Singapore--newsprint.