TY - BOOK AU - Singh,Shiv AU - Diamond,Stephanie TI - Social media marketing for dummies T2 - --For dummies SN - 111806514X AV - HF5415.1265 .Z56 2012 U1 - 658.8/72 23 PY - 2012/// CY - Hoboken, NJ PB - Wiley KW - Internet marketing KW - Online social networks KW - sears KW - Social networking N1 - Includes bibliographical references and index; Adult; Adult; Follett Library Resources N2 - Provides an introduction to social media marketing, looking at it in the context of other forms of marketing, explains the process of conducting a social media marketing campaign, offers advice on transforming a Web site to allow for social influence marketing, and includes lists of best practices, common mistakes, and related blogs ER -