Crowdstorm : the future of innovation, ideas, and problem solving /
Crowd storm
Shaun Abrahamson, Peter Ryder, Bastian Unterberg.
- ix, 230 pages : illustrations ; 24 cm
Includes bibliographical references (pages 211-219) and index.
Introduction -- First, some context -- Planning : the art of the possible -- Before you start : legal and brand discussions -- Ask the right question : the call to action -- Motivate the crowd : fair incentives for participants -- Organizing : coalitions and recruiting -- Endnotes -- List of figures and tables.
9781118433201 (hbk. : alk. paper)
2012041953
Business enterprises--Technological innovations. Communities. Creative ability in business. New products--Decision making.