Baltzan, Paige.

Business driven technology / Paige Baltzan, Daniels College of Business, University of Denver. - SIXTH EDITION. - xxxiii, 588 pages ; 29 cm

Includes bibliographical references and index.

Unit one: Achieving business success -- Business driven technology -- Identifying competitive advantages -- Strategic initiatives for implementing competitive advantages -- Measuring the success of strategic initiatives -- Organizational structures that support strategic initiatives -- Unit two: Exploring business intelligence -- Valuing organizational information -- Storing organizational information : databases -- Accessing organizational information data warehouse -- Unit three: Streamlining business operations -- Enabling the organization : decision making -- Extending the organization supply chain management -- Building a customer-centric organization : customer relationship -- Management -- Integrating the organization from end to end : enterprise -- Resource planning -- Unit four: Building innovation -- Creating innovative organizations -- Ebusiness -- Creating collaborative partnerships -- Integrating wireless technology in business -- Unit five: Transforming organizations -- Developing software to streamline operations -- Methodologies for supporting agile organizations -- Managing organizational projects -- Developing a 21st-century organization -- Business plug-ins -- B1: Business basics -- B2: Business process -- B3: Hardware and software -- B4: MIS infrastructures -- B5: Networks and telecommunications -- B6: Information security -- B7: Ethics -- B8: Operations management -- B9: Sustainable MIS infrastructures -- B10: Business intelligence -- B11: global information systems -- B12: Global trends -- Apply your knowledge projects -- Glossary -- Notes -- Illustration credits -- Index.

0073376906 (alk. paper) 9780073376905 (alk. paper)

2013041473


Industrial management--Technological innovations.
Information resources management.
Information technology--Management.
Management information systems.

HD30.2 / .B3575 2015

658.4/038