TY  - MANSCPT
AU  - Carter,Rob (etal)
AU  - Day,Ben
AU  - Maxa,Sandra
AU  - Meggs,Philip B.
AU  - Sanders,Mark
TI  - Typographic design: form and communication 
SN  - 9781119477358 (pdf)
AV  - Z246 
U1  - 686.2/2 23
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons, Inc.
KW  - Graphic design (Typography)
KW  - pbk
N1  - Includes bibliographical references and index; The evolution of typography -- The anatomy of typography -- Legibility -- The typographic grid -- Syntax and communication -- The typographic message -- The evolution of typographic technology -- Typography in time and motion -- Case studies in typographic design -- Typographic design education -- Typographic design process -- Type specimens
N2  - "This book is the definitive reference for graphic designers, providing a comprehensive introduction to the visual word. Done well, type can communicate so much more than the words themselves; in fact, the written words and the "real" message can be at odds. Typography design determines how you feel about a message, the associations you make, and ultimately, the overall success of the piece. Typography design extends from the page to the screen, and is a critical element of almost any graphic design project. This book provides essential guidance on everything related to type: from letterforms and negative space, to messaging, processes, and history, aspiring designers will find great utility in mastering these critical concepts"--
ER  -