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Transforming business : big data, mobility, and globalization / Allison Cerra, Kevin Easterwood, Jerry Power.

By: Contributor(s): Material type: TextTextPublisher: Indianapolis, Ind. : Wiley/John Wiley & Sons, Inc., [2013]Copyright date: ©2013Description: xx, 236 pages : illustrations ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 111851968X (pbk.)
  • 9781118519684 (pbk.)
Subject(s): DDC classification:
  • 658.05 23
LOC classification:
  • HF5548.2 .C437 2013
Summary: "Based on the findings of an extensive research project that surveyed more than 5,500 enterprise employees and functional decision makers across the United States and China, Transforming Business: Big Data, Mobility and Globalization explores the influence of technology in the workplace and the implications to company culture, functional responsibilities and competitive advantage. This in-depth analysis illuminates emerging technological trends, the changing workforce, and the shifting face of business and industry while offering prescriptive guidance to leaders. This book: Addresses how new technology trends - including mobility, cloud, big data and collaboration - are fundamentally changing the way work is conducted and how company leadership can tap into these trends to affect positive cultural reform ; Examines how the introduction of new technologies and the emergence of new business models are shifting traditional organizational roles, including HR, marketing, finance, and IT ; Takes an in-depth look at how the next-generation of top talent, represented by college students at the top universities, view their future workplace environment and how technology can become a meaningful magnet for recruitment and retention ; Zeroes in on how the integration of technology into the workplace differs between the United States and China and the implications to the global marketplace. What emerges from this book is an evolved role for company leadership, one of significant strategic value as cultural stewards capable of generating sustainable advantage for their companies in the most competitive market witnessed in decades."--Publisher's website.
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Holdings
Item type Current library Call number Status Date due Barcode
Books Main Library Reserve 658.05 C417 (Browse shelf(Opens below)) Available 3BPSU00016991.
Books Main Library Reserve 658.05 C417 (Browse shelf(Opens below)) Available 3BPSU00016992

Includes bibliographical references and index.

"Based on the findings of an extensive research project that surveyed more than 5,500 enterprise employees and functional decision makers across the United States and China, Transforming Business: Big Data, Mobility and Globalization explores the influence of technology in the workplace and the implications to company culture, functional responsibilities and competitive advantage. This in-depth analysis illuminates emerging technological trends, the changing workforce, and the shifting face of business and industry while offering prescriptive guidance to leaders. This book: Addresses how new technology trends - including mobility, cloud, big data and collaboration - are fundamentally changing the way work is conducted and how company leadership can tap into these trends to affect positive cultural reform ; Examines how the introduction of new technologies and the emergence of new business models are shifting traditional organizational roles, including HR, marketing, finance, and IT ; Takes an in-depth look at how the next-generation of top talent, represented by college students at the top universities, view their future workplace environment and how technology can become a meaningful magnet for recruitment and retention ; Zeroes in on how the integration of technology into the workplace differs between the United States and China and the implications to the global marketplace. What emerges from this book is an evolved role for company leadership, one of significant strategic value as cultural stewards capable of generating sustainable advantage for their companies in the most competitive market witnessed in decades."--Publisher's website.

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Abucay Campus: Bangkal, Abucay, Bataan, 2114
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