Marketing / Michael J. Etzel, Bruce J. Walker, William J. Stanton.
Material type: TextSeries: McGraw-Hill series in marketingPublisher: New York : McGraw-Hill, [1997]Copyright date: copyright 1997Edition: 11th edDescription: 1 v. (various pagings) : col. ill. ; 26 cmContent type:- text
- volume
- 0070189544 (paper)
- 658.8 20
- HF5415 .S745 1997
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Main-CEA Library General Circulation | 658.8 Et83 (Browse shelf(Opens below)) | Available | 3BPSU00014474V |
Rev. ed. of: Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker. 10th ed. c1994.
Includes bibliographical references and indexes.
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