000 02139nam a2200349 i 4500
001 11189
003 0000000000
005 20240411191845.0
008 140106n 000 0 eng d
020 _a9781285918914
035 _a(0000000000)44384
040 _erda
245 1 0 _aPrinciples of marketing /
_cBoone, Louis E.
264 4 _aSingapore:
_bCengage Learning Asia Pte,Ltd.,
_cc2013
300 _axvii, 427, A-I-G-10 p. :
_b; illus. ; (np) ; includes glossary. ;
_c25 cm.
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
650 7 _aMarketing
_xc2013
_xSingapore
_xNewsprint.
_2sears
999 _c1266
_d1266