000 02095nam a2200373 a 4500
001 6714
003 0000000000
005 20240411200000.0
008 100803s2006 000 0 eng d
020 _a0071253297
035 _a(0000000000)21949
035 _a51D91A6A7D6F4E48A52AFC8874211435
100 1 _aZeithaml, Valarie A.
245 1 0 _aServices Marketing: Integrating Customer Focus Across the Firm.
250 _a4th/ed.
260 _aBoston :
_bMcGraw-Hill Companies,
_cc2006.
300 _axxvi, 708p.
_billus (np)
_c25cm.
500 _aIncludes index
650 7 _aCustomer services
_xc2006
_xBoston
_xnewsprint
_2sears
650 7 _aMarketing
_xc2006
_xBoston
_xnewsprint
_2sears
650 7 _aService industries--Marketing
_xc2006
_xBoston
_xnewsprint
_2sears
700 1 _aBitner, Mary Jo
700 1 _aGremler, Dwayne D.
999 _c22813
_d22813