000 | 00929nam a2200253 a 4500 | ||
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001 | 7407 | ||
003 | 0000000000 | ||
005 | 20240411200056.0 | ||
008 | 101105s2001 000 0 eng d | ||
020 | _a0072322977 | ||
035 | _a(0000000000)22642 | ||
035 | _aD1CDF8A46C7144F697C2A8112D9F6B06 | ||
100 | 1 | _aBearden, William O. | |
245 | 1 | 0 | _aMarketing principles & perspectives. |
250 | _a3rd/ed. | ||
260 |
_aBoston : _bMcGraw-Hill, _cc2001. |
||
300 |
_axxxvii, 596p. _billus. (alk. paper) _c28cm. |
||
500 | _aIncludes index. | ||
650 | 7 |
_aMarketing--United States _xc2001 _xBoston _xpaperback _2sears |
|
700 | 1 | _aIngram, Thomas N. | |
700 | 1 | _aLaForge, Raymond W. | |
999 |
_c23575 _d23575 |