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008 | 130725s2013 enk s 000 0 eng|d | ||
015 |
_aGBB381797 _2bnb |
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016 | 7 |
_a016494105 _2Uk |
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020 |
_a9780230249295 (pbk.) _c£16.99 |
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035 | _a(Uk)016494105 | ||
040 |
_aStDuBDS _beng _cStDuBDS _dUk _erda |
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042 | _aukblcatcopy | ||
082 | 0 | 4 |
_a330 _223 |
100 | 1 |
_aMarshall, Alfred, _d1842-1924, _eauthor. |
|
245 | 1 | 0 |
_aPrinciples of economics / _cAlfred Marshall, with an introduction by Peter Groenewegen. |
250 | _a8th edition. | ||
264 | 1 |
_aBasingstoke : _bPalgrave Macmillan, _c2013. |
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300 |
_axxviii, 731 pages ; _c22 cm. |
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336 |
_atext _2rdacontent |
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337 |
_acomputer _2rdamedia |
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338 |
_aonline resource _2rdacarrier |
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490 | 0 | _aPalgrave classics in economics | |
500 | _aAlfred Marshall, Principles of Economics (1890) - Founder of Modern (Neo-classical) Economics. His book Principles of Economics was the dominant textbook in economics for a long time and it is considered to be his seminal work. | ||
500 |
_aFormerly CIP. _5Uk |
||
500 | _aIncludes index. | ||
520 | _aOriginally published in 1890, Principles of Economics was the first text to bring together the theories of supply and demand, marginal utility and cost of production into a coherent whole. It introduced a number of new concepts which have formed the building blocks of modern microeconomics and underpin modern day business strategy. Concepts such as; elasticity of demand - how consumer demand for a good or service is affected by a change in its price; consumer surplus - the difference between the maximum price a consumer is willing to pay and the price that they actually pay and quasi-rent - the profit made in the short-term from a product/innovation due to a reduction in supply. Over 100 years after its original publication Principles of Economics continues to influence economic and business strategy. This re-issued classic contains a new introduction by Professor Peter Groenewegen who explores the profound impact that this critical work has had on economic and business thinking. | ||
650 | 0 | _aEconomics. | |
690 | 7 |
_aManagement and Business Studies. _2blcoll |
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856 | _uhttps://drive.google.com/file/d/15ngb0-nGgFDPLFEhD9RyHnyPNaD3PoOn/view?usp=sharing | ||
999 |
_c5297 _d5297 |