000			02328cam a2200325 a 4500
001			32033
003			0000000000
005			20240411192733.0
008			120719s2013 njua 001 0 eng
010			_a 2012026662
020			_a9781118370605
035			_a17393418
040			_aDLC _cDLC _dDLC
050	0	0	_aHD30.28 _b.I83 2013
082	0	0	_a658.4/038 _223
100	1		_aIsson, Jean Paul, _d1971-
245	1	0	_aWin with advanced business analytics : _bcreating business value from your data / _cJean Paul Isson, Jesse Harriott.
260			_aHoboken, N.J. : _bJohn Wiley & Sons, _cc2013.
300			_axviii, 398 p. : _bill. ; _c24 cm.
500			_aIncludes index.
505	0		_aPreface -- Acknowledgments -- The challenge of business analytics -- Pillars of business analytics success : the BASP framework -- Aligning key business challenges across the enterprise -- Big and little data : different types of intelligence -- Who cares about data? : how to uncover insights -- Data visualization : presenting information clearly-the convince framework -- Analytics implementation : what works and what does not -- Voice-of-the-customer analytics and insights -- Leveraging digital analytics effectively -- Winning with predictive analytics : what works and what does not -- Predictive analytics applied to human resources -- Social media analytics -- The competitive intelligence mandate -- Mobile analytics -- Effective analytics communication strategies -- Business performance tracking : execution and measurement -- Analytics and innovation -- Unstructured data analytics : the next frontier -- Future of analytics -- About the authors -- Index.
650		0	_aBusiness planning.
650		0	_aIndustrial management _xStatistical methods.
700	1		_aHarriott, Jesse.
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy1214/2012026662-t.html
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1310/2012026662-b.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1214/2012026662-d.html
999			_c7517 _d7517