Essentials of marketing : a global-managerial approach. (Record no. 23749)
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000 -LEADER | |
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fixed length control field | 00864nam a2200229 a 4500 |
001 - CONTROL NUMBER | |
control field | 7565 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | 0000000000 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240411200105.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 110106s1994 000 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0256127468 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (0000000000)22800 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | 158ACCE420794517AA9A881295872473 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | McCarthy, Edmund Jerome |
245 10 - TITLE STATEMENT | |
Title | Essentials of marketing : a global-managerial approach. |
250 ## - EDITION STATEMENT | |
Edition statement | 6th/ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Illinois : |
Name of publisher, distributor, etc. | Irwin, |
Date of publication, distribution, etc. | c1994. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxiii, 552p. |
Other physical details | illus. (pbk) |
Dimensions | 26cm. |
500 ## - GENERAL NOTE | |
General note | Incl. bib'l ref. & indexes. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | c1994 |
-- | Illinois |
-- | paperback |
Source of heading or term | sears |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Perreault, William Jr. D. |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Balanga Library | Balanga Library | General Circulation | 01/06/2011 | Irwin | 658.8 M123e | 3BPSU00031426R | 03/08/2024 | 03/08/2024 | Books |