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Winning sales letters--from prospect to close / Ralph Allora.
Material type:
TextPublication details: New York : McGraw-Hill, c2009.Description: xiv, 223 p. ; 24 cmISBN: - 0071628118 (alk. paper)
- 9780071628112 (alk. paper)
- 658.8/1 22
- HF5730 .A56 2009
Contents:
The essentials : sound letter structure -- Letter-perfect rules -- Deal-makers -- The art of text and e-mail -- Writing for each sales stage -- The cheat sheet : an English refresher -- Sample letters.
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Books | Dinalupihan Library General Circulation | 658.8/1 Al441w (Browse shelf(Opens below)) | Available | 3BPSU00035674- |
Includes index.
The essentials : sound letter structure -- Letter-perfect rules -- Deal-makers -- The art of text and e-mail -- Writing for each sales stage -- The cheat sheet : an English refresher -- Sample letters.
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