Essentials of marketing : a global-managerial approach.
Material type: TextPublication details: Illinois : Irwin, c1994.Edition: 6th/edDescription: xxiii, 552p. illus. (pbk) 26cmISBN:- 0256127468
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Balanga Library General Circulation | 658.8 M123e (Browse shelf(Opens below)) | Available | 3BPSU00031426R |
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658.8 L898s Services marketing | 658.8 L898s Services marketing | 658.8 L898s Services marketing | 658.8 M123e Essentials of marketing : a global-managerial approach. | 658.8 P455 Learning Aid for ude with Basic Marketing: A global-Managerial Approach. | 658.8 P455a Application in basic marketing : clippings from the popular business press. | 658.8 P455e Essentials of marketing : a marketing strategy planning approach / |
Incl. bib'l ref. & indexes.
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