Advertising and promotion / An integrated marketing communications perspective : George E. Belch, Michaela A. Belch
Material type: TextPublication details: New York : Mc Graw Hill, 2024Edition: 13thDescription: xvii, Iv. (various pages) : illustrations, ; 28 cmISBN:- 9781266090608
- 659.1
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | Bagac Library General Circulation | Reference | 659.1 B247 (Browse shelf(Opens below)) | Available | BPSUBGC01543 |
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658.5 AF256 Fundamentals of logistics management / | 658.7 Ay983 Materials and inventory management / | 658.8 W279 Business marketing management in a business to business context / | 659.1 B247 Advertising and promotion / An integrated marketing communications perspective : | 671.52 P317 Welding : Skills and techniques | 671.52 P317 Welding : Skills and techniques | 808.042 C187 Voyages in english |
Includes bibliographical references and index.
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